2015 Trip Advisor Certificate of Excellence

Seek is thrilled to receive the 2015 Trip Advisor Certificate of Excellence! This achievement is awarded to companies who’ve earned consistently great reviews from Trip Advisor travelers. A big thank you to all of our guests!



A Visit to M&S Schmalberg

Seek is pleased to partner with, and promote, the many independent designers and family-owned businesses that make up the New York City garment industry. When possible, we arrange visits to neighborhood showrooms and workspaces to give our private tour customers an in-depth look at the design and production process. During a recent Garment District tour, our guests had the opportunity to visit the factory of M&S Schmalberg.

A visit to M&S Schmalberg in the NYC Garment District


Peek inside the Sai Silks Showroom

We are pleased to be embarking on a new partnership with Sai Silks, Inc., a New York City fabric vendor specializing in silk fabrics including duping, shantung, taffeta, organza, patterned and embroidered silks, and other unique materials.

A visit to the Sai Silks showroom in the NYC Garment Center


Save 25% on Saturday Tours!

It might not feel like it, but May is just around the corner! If you’re planning a weekend getaway to NYC, take advantage of this special offer to tour the NYC Garment District at a discounted rate.

Trim shop in the New York City Fashion District

Reserve your spot on a public Garment District walking tour for any Saturday during the month of May, and save 25% on tickets (reg. $40). All Saturday tours begin at 10 AM, and include a mix of fashion landmarks, fabric and trim stores, garment industry history, famous design schools, Project Runway locations, and more. All tours are led by a professional costume or fashion designer who is also a fully licensed NYC Sightseeing Guide.


Great Gift Ideas for Mom

Mother’s Day is Sunday, May 10th!
Not sure what to give her for Mother’s Day? Consider giving the gift of Seek:

NYC Mothers Day Gifts 2015

If mom is in need of a wardrobe update...
She’d love a
one-on-one session with a personal stylist. Our friendly, low-pressure approach to shopping and style is perfect for moms who are intimidated by fashion, are in need of a style lift, or just plain don’t have time to shop. Our personal styling experiences take place at a large Manhattan department store and include a private fitting room, personalized fashion advice, and a rack of clothing chosen prior to the appointment. Mother-daughter appointments are also available. From $325/session, including an advance clothing pull.

Book a personal styling experience or purchase a gift certificate so mom can choose a date that best fits her schedule! Read More...

Public Garment District Tours Begin April 2nd!

Save $10 on spring/summer NYC Garment District tour tickets when you purchase by 4/15.

Seek's popular group walking tours of the New York City Garment District kick off on April 2nd, and continue throughout the busy spring/summer travel season. Tours are priced at $40/person and include a mix of fabric stores, fashion landmarks, and garment and retail industry history. All tours are led by a professional costume or fashion designer who is also a licensed NYC Sightseeing Guide.

New York City fabric store, seen on guided tour of the NYC Garment Center


Dates are filling quickly--book NOW to guarantee your spot for spring/summer 2015!

Planning a spring or summer visit to New York City? Now is the time to reserve a time slot for your private shopping tour, fashion history tour, or personal styling experience!

Garment District Fabric Store in NYC
Why book early?
Seek is a boutique-sized company, and we pride ourselves on designing personalized tour itineraries for each of our guests. (We’re also proud of the fact that each of our fashion tour guides is also an actively working costume or fashion designer—check out our bios here!) For styling appointments, we like to have a few weeks to create a shopping plan and pull a rack of clothing just for you. For these reasons, stylist and tour guide availability is limited and we can’t always accommodate last-minute bookings.

For best availability, and to allow plenty of time for your guide or stylist to design a personalized experience for you, we recommend booking a minimum of
one month prior to your visit, and up to six months in advance if you have one specific date in mind for your tour. Simply submit a tour inquiry form to reserve your spot. Read More...

The New York Garment District: Peek "Behind the Seams"

Ever wondered what it's like to be a professional designer? Join us for an up-close look at the New York City fashion industry!

Racks of clothing being wheeled down the street in the NYC Garment District, as seen on a Seek tour.


Give the Gift of Style for Valentine's Day 2015!

Valentine’s Day is February 14th! This year, skip the drugstore candy and flowers from the corner bodega, and give your love a gift that they’ll really appreciate.

Seek’s Personal Styling Experience makes a great Valentine’s Day gift! A one-on-one session designed for customers who are interested in a more in-depth shopping and styling experience, Seek’s Personal Styling Experience takes place at one of the city’s large department stores, allowing plenty of time to experiment with new cuts, colors, and styles, ask questions, and receive advice from a professional stylist. A styling session is the perfect way to put together a work wardrobe or interview outfit, choose clothing for a special event, adapt to body changes following weight loss/gain or pregnancy, revamp an outdated dating wardrobe, learn how to wear current styles and trends, or simply enjoy a general style lift.

Gifts for Valentine's Day 2015


Think Spring and Save!

It may be cold and snowy outside, but that doesn’t mean that it’s too early to start making travel plans for your spring trip to New York City!

To encourage our customers to “think spring,” we are offering a special discount for those who book in advance:

Book now for any available tour date between March 20th - June 20th and save 15% on a private fashion tour or one-on-one personal styling experience! Read More...

Get an up-close look at New York Fashion Week!

Back by popular demand! Our New York Fashion Week tours were such a hit in September that we’re bringing them back for February 2015!

Enjoy an extended version of our
Garment District Tour, designed to coincide with New York Fashion Week. See fashion landmarks and popular TV locations while exploring the history of the garment and retail industries with a professional designer.

Black Friday Deals from Seek (extended through 12/2!)

November 24th - December 2nd ONLY! Take advantage of these great holiday deals from Seek:

Save 20% on Garment District tours and gift vouchers
Visit Seek’s ticketing page between 11/24 - 12/2 to purchase tickets to any public Garment District Tour ($40/person) and save 20% when you enter BLACKFRIDAY in the discount field at checkout. Public tours feature a mix of fabric stores, fashion landmarks, and industry history, and are led by a professional costume or fashion designer and licensed NYC tour guide. Or, use the discount code to snag a spot on one of our Special Fashion Week tours (February 12th-19th, 2015) and include a visit to a factory or showroom, and a stop at Lincoln Center. 20% discount may also be applied to a Garment District tour gift voucher, to be used on a date of the recipient’s choice. Read More...

'Tis the Season...

It’s beginning to look a lot like Christmas in New York City! We’ve been out and about giving fashion tours, and along the way we’re snapping photos of the first signs of holiday spirit popping up around NYC. Here are a few of our favorite shots:

Christmas in a New York City department store Christmas decorations - NYC 2014


Celebrate Black Friday and Small Business Saturday with Seek

Thanksgiving (and the official start of the holiday shopping season!) are right around the corner. Don’t forget to take advantage of these special deals from Seek, available November 24th - 30th:

Fabric Shopping Tour in the NYC Garment Center

Save 20% on public Garment District tours!

Visit our ticketing page between 11/24 - 11/30 to purchase tickets to any public Garment District tour ($40/person) and save 20% when you enter BLACKFRIDAY in the discount field at checkout. Public Garment District tours are offered April - December and feature a mix of fabric stores, fashion landmarks, industry history, and more. Led by a professional designer and licensed New York City Sightseeing Guide. 20% discount may also be applied to one of our special Fashion Week tours. Fashion Week tours are offed February 12th-19th, 2015, and include a visit to a factory or showroom, and a stop at Lincoln Center. Read More...

Give the Gift of Style This Holiday Season!

The skating rink is open, the holiday markets are gearing up for shoppers, and New Yorkers are swapping sundresses and shirtsleeves for scarves and sweaters. It’s hard to believe, but the New York City holiday season will soon be in full swing!

To kick off the holiday season, we’re offering a special deal on
wardrobe styling gift certificates:

Buy a Seek gift certificate before November 30th and receive a complimentary clothing pull ($75 value) for each styling session purchased!

During an advance clothing pull (also known as a pre-pull), a stylist will visit the store(s) in advance of the session and carefully select a rack of clothing best-suited to the client’s specific tastes, lifestyle, clothing sizes, and budget.
Complimentary clothing pull applies to gift certificates for styling sessions lasting three (3) hours or longer.

Seek gift certificates never expire, are available in any denomination, and can be used toward the purchase of any of the tours or services we offer.
The perfect Christmas or Hanukkah gift!

What’s a stylin
NYC Personal Shopper and Wardrobe Stylist
g session?

wardrobe styling session is the perfect way to put together a work wardrobe or interview outfit, choose an outfit for a special event, adapt to body changes following weight loss/gain or pregnancy, revamp a dated dating wardrobe, learn how to wear current styles and trends, or simply enjoy a day of pampering.

Seek’s one-on-one personal styling sessions provide a friendly, low-pressure approach to style. (No "fashionista" mentality here!) Our
experienced wardrobe stylists work with men and women of all ages, shapes, sizes, and budgets. Teens (accompanied by an adult) are also welcome to take advantage of styling services.

Couples styling sessions and mom-daughter appointments available!

Q&A with Rob Norman of Planet Brooklyn Academy

Our special Fashion Week Q&As were such a hit that we’ve decided to make them a regular feature on our blog! Check back periodically for interviews with designers, stylists, business owners, and other fashion and costume professionals.

Q&A with fashion designer Rob Norman



Congratulations to Tiffany C. for winning our General Knot & Co. gift certificate giveaway! Thanks to all who participated during Fashion Week and throughout the month of September. Be sure to visit General Knot’s website for lots of fantastic ties, pocket squares, and other accessories.

General Knot & Co. Fashion Week gift certificate giveaway


Get a Head Start on the Holidays!

Planning a trip to New York City for the 2014 holiday season? You've booked your travel and reserved your hotel room--don't wait until the last minute to schedule a tour of the Garment District or a guided holiday shopping tour!

At Seek, we pride ourselves on providing a high level of personalized attention to each of our tour customers, carefully crafting an itinerary to match your specific interests and budget. By booking early, you'll be guaranteed the best choice of dates, as well as allowing plenty of time for the guide to plan your custom tour itinerary.

Guided Christmas Shopping Tour New York
The holidays are a busy time in New York City. Plus, all of our guides are also actively working as costume designers, fashion designers, and stylists, making last-minute bookings a bit tricky. For these reasons, we suggest scheduling a private tour at least 3-4 weeks prior to your visit.

Now through 10/31, we’re pleased to offer an exclusive 15% discount on all November and December tours. Read More...